A Farmer Producer Organisation Conclave on empowering farmers to adopt organic farming was held in Madurai on Saturday. Over 600 farmers from across Tamil Nadu participated in the event.
The event was organised by Infinite Seva, in collaboration with Indian Overseas Bank and supported by Amul and Richplus.
Speaking at the inauguration of the conclave, Managing Director and Chief Executive Officer of Indian Overseas Bank Ajay Kumar Srivastava said that the bank believed that the future of Indian agriculture lies in environmentally conscious practices. Lauding the collaboration with Amul and Richplus he said the initiative was to create a comprehensive ecosystem for sustainable growth and build farmers confidence in adopting organic methods.
Amul Dairy India Head Gopal Shukla highlighted Amul’s long standing commitment to farmer welfare and the support for organic practices through robust procurement systems and fair price mechanisms. Managing Director of Richplus Ashok Sarangan stressed the importance of traceability and quality assurance in organic produce.
Chairperson of Infinite Seva Nalini Padmanabhan said the FPOs were the pillars of agricultural development. Executive Director of Indian Overseas Bank T. Dhanaraj and Chief General Manager, NABARD (Tamil Nadu) R. Anand were present at the FPO Conclave.
The highlight of the conclave was to promote organic farming and to extend liberal bank finance to farmers. IOB has entered an MoU with Amul and Richplus for promoting organic farming and has created a co-branded card enabling farmers to buy organic materials at a special rate, said a press release issued by the organisers.
Published – June 29, 2025 10:59 pm IST